Helvetica Neue / Neue Haas Grotesk – Poster
by The Modern Era
American Apparel Zip-up Hoodies and Pullover Hoodies come in a variety of colors and sizes. Complete with kangaroo pocket this stretchy, comfortable fit, unisex cut includes double-stitched cuffs and hem.
Helvetica was developed in 1957 by Max Miedinger with Eduard Hoffmann at the Haas'sche Schriftgiesserei (Haas Type Foundry) of Münchenstein, Switzerland. Haas set out to design a new sans-serif typeface that could compete with the successful Akzidenz-Grotesk in the Swiss market. Originally called Neue Haas Grotesk, its design was based on Schelter-Grotesk and Haas’ Normal Grotesk.