La Dolce Vita : Lettering
by Boris Pelcer
American Apparel T-shirts are made with 100% fine jersey cotton combed for softness and comfort. (Athletic Grey and Athletic Blue contain 50% polyester / 25% cotton / 25% rayon)
Art Direction: Boris Pelcer
Maintaining ones identity & sanity means reminding ourselves, more often than not, to never lose our ability to savor the little things in life. After all, it is the small things that determine our overall attitude on life.