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Believe In Believing

by Boris Pelcer

Phone Cases

DESCRIPTION

Protect your iPhone with a one-piece, impact resistant, flexible plastic hard case featuring an extremely slim profile. Simply snap the case onto your iPhone for solid protection and direct access to all device features.

Client: Self Promotion
Art Direction: Boris Pelcer

LFY or Lettering For You, is a self-initiated experimental project, that focuses on creating custom-made lettering & typography to inspire a sense of curiosity, joy & encourage moments of insight.
Why is the focus on lettering & typography? Lettering & typography is what language looks like | Ellen Lupton. Language itself is a reflection of intellectual, emotional & spiritual aspect of the human mind. As such, lettering & typography can transcend the physical stereotypes of race, age, gender & even certain disabilities, allowing the viewers to create their own set of interpretations of the established concepts, influenced by their personal set of experiences, sensibilities & belief systems.

LFY II designs are reminders to make the most out of life. After all, within this chaotic & fragile existence, we can never be certain how long anything good will last & if something like it, will come around again. So take chances. Ignite your passions. Love or die trying. Believe in believing. Most of all, do whatever works to live your dreams.

http://www.borispelcer.com/lfyII.php
BĂ©hance: http://bit.ly/WEW0jn
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