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Ignite Your Passions

by Boris Pelcer

Stationery Cards

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DESCRIPTION

Set of folded stationery cards printed on bright white, smooth card stock to bring your personal artistic style to everyday correspondence. Each card is blank on the inside and includes a soft white, European fold envelope for mailing.

Client: Self Promotion
Art Direction: Boris Pelcer

LFY or Lettering For You, is a self-initiated experimental project, that focuses on creating custom-made lettering & typography to inspire a sense of curiosity, joy & encourage moments of insight.
Why is the focus on lettering & typography? Lettering & typography is what language looks like | Ellen Lupton. Language itself is a reflection of intellectual, emotional & spiritual aspect of the human mind. As such, lettering & typography can transcend the physical stereotypes of race, age, gender & even certain disabilities, allowing the viewers to create their own set of interpretations of the established concepts, influenced by their personal set of experiences, sensibilities & belief systems.

LFY II designs are reminders to make the most out of life. After all, within this chaotic & fragile existence, we can never be certain how long anything good will last & if something like it, will come around again. So take chances. Ignite your passions. Love or die trying. Believe in believing. Most of all, do whatever works to live your dreams.

http://www.borispelcer.com/lfyII.php
Béhance: http://bit.ly/WEW0jn
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Vikki Salmela commented on August 31, 2013 3:43am
Wonderful!