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Stationery Cards

Heidi Helyard (heidihelyard)

2013 Pigment to Pantone Calendar – JANUARY

by Heidi Helyard
DESCRIPTION

Set of folded stationery cards printed on bright white, smooth card stock to bring your personal artistic style to everyday correspondence. Each card is blank on the inside and includes a soft white, European fold envelope for mailing.

ABOUT THE ART

This 2013 calendar is the creative efforts of designer and typographer Heidi Helyard, and writer (and editor of Brilicious) Keeta Nova. Inspired by paint pigments the old masters used, the modern Pantone colour system, Swiss typography and 70’s graphics, Heidi aimed to design a modern, colourful, legible and useable calendar. As with the nature of oil pigments and paint, she used layers and tints of colours, and experimented with the transparency of overlaying shapes. Keeta took up the challenge to provide edgy and poetic written concepts, for each of the calendar months. While she knows they are seriously abstract, true designers and lovers of pigments will easily uncover the true meaning and relevancy behind her words.



Catspaws commented on March 9, 2013 12:11pm
fab !