SF Against Stupidity* | Sea
American Apparel T-shirts are made with 100% fine jersey cotton combed for softness and comfort. (Athletic Grey and Athletic Blue contain 50% polyester / 25% cotton / 25% rayon)
After watching a documentary by Stephen Fry - Last Chance to see - we were alarmed by some of species extinction stats. This led to the inspiration for a series of designs to highlight the issue. We created a template and then developed a series of very different styles from the same starting point of a fluking whale. 50% of profit from this sale will be donated towards species conservation.