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Chris Piascik (chrispiascik)

Doing it Wrong

by Chris Piascik
  • White Ash Grey Natural Light Blue Lemon Light Pink Silver Cinder Pomegranate Grass Athletic Grey Athletic Blue Tri-Coffee

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American Apparel T-shirts are made with 100% fine jersey cotton combed for softness and comfort. (Athletic Grey and Athletic Blue contain 50% polyester / 25% cotton / 25% rayon)


This great line came from Jen Bekman during an interview with Debbie Millman on the podcast Design Matters.

Florey commented on March 19, 2012 1:13am
KuroPurin commented on March 19, 2012 2:05am
Why is it so? o.O
Elena Duff commented on March 19, 2012 3:18am
mass appeal is bad, niche is cool? I like the lettering and colours, but don't agree with the sentiment!!!
Allison Kolarik commented on March 20, 2012 11:36pm
But...but niche IS's where mass appeal is born before mass appeal get's to its awkward adolescence.
KuroPurin commented on March 21, 2012 1:34am
well designers need to target mass appeal though...
Andrei Robu commented on April 13, 2012 2:07am
This was featured on
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