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Art Print

animo (heyanimo)

Generic®

by Animo
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DESCRIPTION

Collect your choice of gallery quality Giclée, or fine art prints custom trimmed by hand in a variety of sizes with a white border for framing.

ABOUT THE ART

Artists Statement: In OZ the supermarkets have rebranded generic labels to appeal more to shoppers. Now the housebrand labels look all fancy schmancy and the prices have gone up to match.

Forgive my utilitarian penchant, but I'd much prefer my no name brand to look a little less fancy and be a little more value for money... Wasn't that the whole point of "this":http://en.wikipedia.org/wiki/No_Name_%28brand%29#Branding.2C_packaging_and_promotion and not "this":http://en.wikipedia.org/wiki/Veblen_good