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The Modern Era (themodernera)

Helvetica Neue / Neue Haas Grotesk – Poster

by The Modern Era
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American Apparel T-shirts are made with 100% fine jersey cotton combed for softness and comfort. (Athletic Grey and Athletic Blue contain 50% polyester / 25% cotton / 25% rayon)


Helvetica was developed in 1957 by Max Miedinger with Eduard Hoffmann at the Haas'sche Schriftgiesserei (Haas Type Foundry) of Münchenstein, Switzerland. Haas set out to design a new sans-serif typeface that could compete with the successful Akzidenz-Grotesk in the Swiss market. Originally called Neue Haas Grotesk, its design was based on Schelter-Grotesk and Haas’ Normal Grotesk.

The Modern Era commented on December 2, 2012 9:52am
Neue Haas Grotesk™
Art Lahr commented on April 15, 2014 10:35am
great design!
CharismArt commented on April 15, 2015 2:47pm