Bold red block lettering spelling "IT IS WHAT IT IS" dominates a warm cream background, each letter outlined in darker red with a dimensional, slightly beveled appearance that creates depth and shadow. The confident, all-caps composition has a retro pop sensibility, delivering a matter-of-fact statement with graphic punch and playful typographic flair. Woven soft and absorbent, your artwork on the front with a crisp white back, made to order. Everyday art for the bathroom, a step past the plain store-shelf towel.