A silhouetted American bison stands in profile against a weathered tan and rust ground, its massive horned head and shaggy body rendered in solid black with striking simplicity. Bold typography reading "BUFFALO" arcs across the top in outlined capitals, while "STRAIGHT RYE WHISKEY" anchors the bottom, all framed within a distressed rectangular border that evokes early 20th-century label artwork. Printed on smooth white card stock and made to order, artwork on the front, blank inside, envelopes included in every set. A handwritten note that arrives as an independent artist's work.