Undulating organic shapes in black and cream interlock across a warm beige ground, creating a mesmerizing abstract pattern reminiscent of 1970s op art and psychedelic artwork. White serif lettering reading "This Must Be The Place" floats through the composition with decorative flourishes, its vintage typography anchoring the rhythmic flow of the abstract forms. Printed on premium ceramic and made to order, dishwasher and microwave safe, with the artwork wrapping a full 360 degrees. The first cup of the day carrying an artist's point of view instead of a logo.