Bold red lettering spells out "THIS MUST BE THE PLACE" in chunky, shadowed capitals centered on a soft peach background. The playful typography has a retro energy, with dimensional outlines that give the words a three-dimensional pop against the warm, minimal ground. Sewn from a durable canvas-like exterior with a soft lining and made to order, in three sizes up to one that fits a tablet. A catchall for toiletries, art supplies, or small electronics, carrying an independent artist's work instead of a plain zip bag.